






Shopee
Landing page design
Supervisor
EL.NG
KV
KHÁNH KHÁNH
Layout Designer
NGOC DIEP

INTRODUCTION
Shopee Tet Show is one of a big campaign of Shopee live - a live channel connecting both sellers and shoppers of Shopee. The campaign is divided into 3 periods:
- Prehype ( 7 days before the big sale day)
- Teasing (1 day before the big sale day, usually a Kols show)
- Spike ( The big sale day)
This is Prehype landing page that is designed for announcing users the big sale day is coming, to attract more interaction from users and increase their buying power.



CONCEPT
It launchs on Tet holiday (2021) so its mood and tone is vibrant, happy, traditional. All elements are used relates to Tet such as: red pockets, flower, coins,...
Landing Page structure: KV, Sliding Banner, Anchor tab, Title level 1, Banner, Calendar, CTA button
Color scheme


Highlighting date and time to make sure users can read on phones. It is also the most important info for users.


Sliding banners show key events in the campaign

Mobile version

Tablet version

PC version
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